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Art Director + Creative Lead + Creative Manager
CONCEPTS. SYSTEMS.
Internal and External Marketing
Great studios compete for talent the way they compete for players. I drove internal and external marketing campaigns for Activision built to attract and retain developers. The work ranged from campaign graphics to enhancing studio culture through swag.
Recruitment Campaign:
Talent acquisition across art, engineering, and design
More Swag, More Swag
Studio Merchandise and Identity - Coasters, Towels, Flip-Flops, Sunglasses, Travel Mugs, T-Shirts, Jackets, Postcards, Cards, Posters
Monthly Observances and Culture Campaigns
Spanning somber to celebratory
Food Trucks and Family Time
Studio Event Branding and Social Media Posts
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Title Screens
Deck Building to Social Media Assets
Quarterly Studio T-Shirt and Poster Design
Timed with milestones and releases
Digital Advertisements
Announcements for new Mechanics, Levels, Characters, Weapons, Vehicles, Play Modes, etc..
Branded Presentations
Monthly Town Halls
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