Art Director + Creative Manager + Applied AI
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Art Direction. Creative Strategy. Creative Management.
I build visual worlds for some of the most recognized IP on the planet. I shaped the graphic language inside Call of Duty, the best-selling video game franchise in history, and today I design packaging and brand identity at Mattel for Universal's Jurassic World, Disney's Toy Story, Netflix's KPop Demon Hunters, and Imaginext. My work includes a collaboration with artist James Jean and a Jurassic World Comic-Con release that sold out in a record... thirteen minutes. Leading four production teams of graphic designers and illustrators across mainland China and Hong Kong, I hold a single creative standard across dozens of markets and languages. The work earned a TAGIE nomination.
That range traces back to where I started, in the classroom, where I learned to organize ideas into a clear plan, read a room and adjust in real time, give feedback that sharpens work, and make any idea land for any audience. Those instincts still shape how I lead today.
What draws me most is the intersection where culture and technology are beginning to converge, and the opportunity to arrive there early. I identify trends as they emerge, deliver premium work within lean budgets, and embrace emerging tools as creative instruments. Today I lead teams, shape brands with staying power, and produce work of lasting consequence