Created game assets: brands, posters, way-finding, mode icons, title screens, maps, city signage, weapon decals, architectural features, banners, menus, etc. Graphics were solutions developed from research and provided lists of plot points and international points of interest. Locations denoted language used, naming conventions, style shifts, and needs for the authenticity and engagement of the worlds of Call of Duty. A minimum of 30 iterations were developed and presented as potential solutions before refining 1 to 3 choices for use.
 
Helped drive internal and external marketing campaigns for procurement and retainment of talent. Solutions were developed based on regions where retaining and acquiring staff were aimed. Facilitated rebranding efforts of High Moon Studios with a focus on logo development.